Beetroot-derived Betaine from the circular economy. Maca extract from fair trade, Fair for Life certified. Its processing helps stimulate the local economy in Peru, where it is harvested. In creating the new Herbatint hair care line, we chose to enhance the virtuous cycle of recycling and reuse by introducing FEWER raw materials into the production phases. We were inspired by the key principle: Less is love.

Maca extract strengthens and revitalises the hair. Beetroot-derived Betaine helps maintain the hair’s moisture balance and actively protects it from external stress. The exceptional natural power of Mullein flowers, which capture UV rays and transform them into new light to aid pollination, gives the hair extraordinary brightness. 97% of the ingredients are of natural origin. Beetroot-derived Betaine from the circular economy. Fair for Life certified Maca extract, and its processing helps stimulate the local economy in Peru, where it is harvested.